These advertisements were created with Adobe InDesign for page layout and Photoshop for image preparation. My approach to advertising design is always to feature the product or service as the star of the ad, and to show it off at best advantage. I often looked into information about the advertiser to be sure of portraying it accurately and in a way that would resonate with its audience. Indeed, one of the joys of being a graphic designer is the opportunity and challenge of learning about different fields.